Marc joined PepsiCo in 2004 and
held a number of senior leadership positions within the company before his
appointment as Senior Vice President and General Manager of Pepsi Lipton in
In this role Marc has global responsibility for this joint venture between Unilever and PepsiCo operating in roughly 120 countries worldwide.
Prior to his current assignment, Marc
was Senior Vice President for PepsiCo’s Global Nutrition Group,
running multi-billion dollar brands such as Tropicana, Quaker and Naked.
Prior to GNG, Marc was the Vice
President & General Manager, Russia Foods, where he led the transformation
of the snacks portfolio to match changing consumer trends. He began his PepsiCo
career in the Benelux region where he led the beverages business.
Before joining PepsiCo, Marc worked at Proctor & Gamble and MetrixLab.
Marc earned his Business Economics Masters degree at Erasmus University in Rotterdam in the Netherlands with parts of his studies completed in Oxford, England and Milan, Italy.
Frank Haresnape is our Chief Marketing Officer. Frank has worked in a variety of roles across Africa in Foods, Home Care, and Refreshments. In the past 6 years he has led the Foods category in Africa, delivering consistent, competitive, and profitable growth underpinned by transformational shifts in product superiority, purpose platforms, digital marketing, and naturalness. Frank comes with a reputation for a passion for growth and commitment to building leaders.
Frank is married to Lynsay and they have two beautiful kids Sophia and Thomas. Passions include his family, friends, going on adventures, and good food with good wine!
Bjorn joined the Pepsi Lipton world in April 2017 and was appointed VP and General Manager Pepsi Lipton Europe and Sub-Sahara Africa.
Bjorn joined PepsiCo in 2009 and has held several senior leadership positions before his current appointment. Prior to PepsiLipton, Bjorn was VP and General Manager for the Tropicana business in North America based in Chicago. Prior to Tropicana, he was the General Manager for PepsiCo’s Nordics businesses. Through his career, Bjorn has successfully led growth agendas, transformed Go-To-Market landscapes and built sustainable and positive work environments that are consistently recognized as “Great Places to Work”. Bjorn started his career with Procter & Gamble.
Bjorn is living in Geneva together with his wife Hedda and their two sets of twins; Aurora & Johannes and Stella & Storm.
Juan joined PepsiCo in 1994 as Franchise Director Mexico having completed several successful years working with PepsiCo’s bottling partners in LATAM.
In 2002 he was appointed VP and General Manager for the PepsiCo business in Venezuela and Columbia where he spent five years rebuilding PepsiCo’s business there. He then moved back to Mexico as Franchise Vice President based in Guadalajara.
In 2010 Juan took the decision to leave PepsiCo to start up his own businesses which he has done successfully for the last four years. He then took the decision to return to PepsiCo as his two businesses in Mexico are being managed on his behalf. Juan and his family will move to Mexico City to establish a firm foundation there in one of our most important markets in LATAM.